Jaime Finch is a marketer and writer who is passionate about helping people discover what drives product purchasing and brand loyalty.

JAIME HOLDS DEGREES AND ADVANCED STUDIES IN MARKETING, COMMUNICATIONS, CONSUMER PSYCHOLOGY AND STATISTICAL ANALYSIS.

She strategically directs a Northern California research and concept agency. Her scope of expertise includes restaurants, hotels, wineries, retail environments and public spaces. While social spaces are her cornerstone, she’s also consulted on entertainment, fashion and lifestyle brands.

To provide an academic edge to her work, Jaime maintains a database of research studies called Futurecasting™, delivers lectures throughout the US and is the author of the forthcoming book, ‘Why We Buy’.

Beyond her professional career, Jaime’s passion revolves around sustainable farming and culinary pursuits. Jaime lives in the California wine country with her husband and Bernese Mountain Dog.